Sleepy Creek SunroomsSunroom Builder, Winchester, VA Area
A Channel a Prior Agency Could Not Make Work
Sleepy Creek Sunrooms, also known together with Maryland Sunrooms, is run by founder Mike Malone, who has been building sunrooms since roughly 1985, has completed more than 3,500 enclosures, and holds a service-call rate under 1 percent using TEMO and Renaissance products.
Before Atlantic Media Company, a prior agency had tried and failed to make Meta advertising produce for the business.
Sleepy Creek Sunrooms brought AMC on in March 2025 to see whether the channel could be turned around.
At a glance
- What they build
- Sunroom builder
- Service area
- Winchester, VA area
- Where they started
- A Meta channel a prior agency could not make work
Dedicated Landing Pages, Not Autofill Forms
AMC ran Meta advertising for Sleepy Creek Sunrooms built around split-tested, dedicated landing pages instead of Meta’s native autofill lead forms, the qualification-at-the-source approach the prior agency had not put in place.
That change is what let the channel start producing signed work instead of unworkable form fills.
The Results
Meta ad spend
Sleepy Creek Sunrooms, first few months (spring 2025)
Single signed sunroom project
Sleepy Creek Sunrooms, same spring 2025 window
Return, all-in
Sleepy Creek Sunrooms, ~$8,500 all-in cost, this engagement only
In their first few months with AMC, about $4,300 in Meta ad spend produced a single signed sunroom project worth $81,871, on a channel a prior agency had not been able to make work.
Against the roughly $8,500 all-in cost of running that channel, that is close to a 10x return, about 870 percent, on one project alone.
Results vary and depend on a range of factors specific to each business. The numbers above reflect Atlantic Media Company’s engagement with Sleepy Creek Sunrooms and are not a guarantee or promise of similar results for another company.
“Their team is incredibly responsive, professional, and easy to work with... they even checked in on our lead process to make sure we're getting the most out of the leads we receive.”Kaitlynn Sumpter, Sleepy Creek Sunrooms & Maryland Sunrooms, Google review
Visuals
See more on Creative
Integrity Home Pro
$400,000+ in quotes and a $160,000 signed sunroom sale in the first six months, after prior agencies had burned $70,000+.
NJ Sunroom Additions
$150,000 in signed sunroom projects in the first two months, on about $500 a month in Meta ad spend.
Sunview Enterprises
About $100,000 signed across two sunroom projects in a single winter season on Long Island.
Ready to Start?
If a previous agency couldn't make Meta work for your sunroom business, let's talk about what dedicated landing pages and the right qualification approach could do for your pipeline.
No locked-in contracts. We earn your business each month.
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